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Institute of Advanced Technological and Commercial Studies

TP12 · Level 4

Marketing Assistant and Community Manager

Target occupation: digital communications officer.

Target occupation
digital communications officer
Level
4 — Skilled employee and operative
Duration
6 months
Taught hours
400 h
Credits
40

Framework

Competency blocks

Each block is assessed separately and stays acquired. That is what lets you resume an interrupted path without starting over.

  1. Editorial line and calendar

    90 hours

    Audience, tone, themes, planning, brand consistency

  2. Content production

    120 hours

    Copywriting, visuals, short formats, creative tools

  3. Community management and moderation

    90 hours

    Replies, moderation, crisis situations, partnerships

  4. Advertising and measurement

    80 hours

    Simple campaigns, budget, targeting, analytics, monthly reporting

  5. Professional conduct and employability

    20 hours

    Portfolio, client relations, job search

Questions

How is this title awarded?

Through a workplace simulation before a panel of practitioners, together with a professional portfolio recording what you actually produced. An occupation is proven by practising it, not on paper.

What employment rate do you publish?

None, and that is deliberate: no cohort has yet completed this title. The six-month employment rate is this family's own indicator, and we will publish it once a cohort has produced one — not before. An invented figure here would be the first thing an employer checks.

Marketing Assistant and Community Manager — IHETC