Sectors
Media, communications and creative industries
Radio, television, agencies, studios and independent creators produce a growing share of what the country watches and reads. Digital production has become their common foundation.
The sector day to day
Radio, television, agencies, studios and independent creators produce a growing share of what the country watches and reads. Digital production has become their common foundation.
- Producing written, visual and audio content
- Graphic design and identity application
- Community management and audience development
- Advertising sales and advertiser relations
- Multichannel distribution and reach measurement
The occupations present in the field
Graphic production and community management can be practised from the first weeks, and the work produced directly forms a portfolio.
- named roles
- 4
- activities listed
- 5
- linked programmes
- 4
Each corresponds to a professional qualification in the filed catalogue.
- Graphic designer and production operator
- Marketing assistant and community manager
- Web development and integration technician
- SME management assistant
What you build on
This field draws on 55 catalogue modules across 3 areas. The volumes below come from the repository and are recounted at every publication.
- Design
- 11 (20 %)
- Marketing
- 27 (49 %)
- Development
- 17 (31 %)
| Area | Modules | Of which open from the start |
|---|---|---|
| Design | 11 | 2 |
| Marketing | 27 | 8 |
| Development | 17 | 5 |
What you take to get there
Every row is read from the official catalogue: duration, taught hours and the amount in Guinean francs are those that bind you, and they change here the day they change there. The total credits represented by these programmes is 250.
| Programme | Duration | Taught hours | Fees |
|---|---|---|---|
| Community Management | 2 months | 40 h | 1 000 000 GNF in total |
| Digital Marketing | 2 years | 1 200 h | 4 600 000 GNF per year |
| User Experience Design and Digital Creation | 2 years | 1 200 h | 4 800 000 GNF per year |
| Website Creation | 3 months | 60 h | 1 400 000 GNF in total |
The questions we are asked
Do I need professional equipment?
A standard computer and a phone are enough for every track. The tools taught are chosen to stay accessible.
Can I work for myself?
It is the sector's most common case, and the entrepreneurship track provides the framework: offer, pricing, client relations, invoicing.
Is audience measurement taught?
Yes: what is counted, what it means, and how to turn it into an editorial decision rather than a mere table.
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